Social Media Marketing - Unit 4-2 Flashcards


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1

The first step in the social media marketing process is to

identify clear and measurable goals

2

The second step in the social media marketing process is to

identify the target audience

3

The third step in the social media marketing process is to

create engaging and relevant content

4

The fourth step in the social media marketing process is to

select the platforms that best reach their target audience

5

The fifth step in the social media marketing process is to

implement your social media marketing strategies

6

The sixth and final step in the social media marketing process is to

monitor the performance of your campaigns and make necessary adjustments

7

Which platform is great for broad reach and community engagement?

Facebook

8

Which platform is Ideal for visual brands, such as fashion, food, and travel?

Instagram

9

Which platform is effective for quick updates, customer service, and trending topics?

X (Twitter)

10

Which platform is best for B2B marketing and professional networking?

LinkedIn

11

Which platform is a growing platform popular among younger audiences for short-form video content?

TikTok

12

The number of people who took a desired action (e.g., made a purchase or signed up for a newsletter).

Conversion Rate