Social Media Marketing - Unit 3 (1-5) Flashcards


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1

Which platform can companies create pages, share updates, run ads, and engage with customers through comments and messages?

Facebook

2

Which platform is primarily a professional networking site, making it ideal for B2B (business-to-business) marketing.

LinkedIn

3

Which platform can businesses share news, promotions, and engage with customers through tweets and retweets.

X (Twitter)

4

Which platform is a photo and video-sharing platform that is ideal for showcasing products and brand aesthetics?

Instagram

5

Which platform is a visual discovery platform where users share and discover new interests through images? Businesses can create pins that link back to their website, driving traffic and sales.

Pinterest

6

Which platform combines blogging and social networking, allowing brands to share creative content and engage with niche communities? This platform supports a wide range of content types, including text posts, images, videos, and audio.

Tumblr

7

Which platform allows businesses to create promotional videos, tutorials, and vlogs?

YouTube

8

Which platform is a rapidly growing platform known for its short, engaging videos that often feature music, challenges, and creative storytelling?

TikTok

9

Which platform is an image hosting service that is great for sharing high-quality photographs?

Flickr

10

Which platform was a short-form video platform that allowed users to create and share six-second looping videos?

Vine

11

Which platform offers consumers access to significant discounts and deals on various products and services?

Groupon

12

Which platform allows customers to share their experiences and reviews of local businesses?

Yelp!

13

Which platform is a location-based platform that helps users discover local businesses and share their experiences through check-ins?

Foursquare

14

Text messages that provide direct communication with customers, often used for promotions, reminders, or alerts. Which mobile marketing feature is this?

SMS (Short Message Service)

15

Similar to SMS, but allows for the inclusion of multimedia elements such as images, videos, and audio, making messages more engaging. Which mobile marketing feature is this?

MMS (Multimedia Messaging Service)