Social cognition

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created 3 years ago by alexoneil
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1

Simplifying our social world

Categorical thinking (schema) of ourselves, others, objects, and events

2

Heuristics

We use these for representativeness, availability

3

Making predictions

Problems with predictions are the planning fallacy.

Affective forecasting: problems with predictions

- impact bias

- durability

4

Hot cognition

Mental processes that are influenced by desires and feelings

5

Automacity

Automatic behavior that occurs

- Chameleon effect (nonconscious mimicking of other people)

- Priming (activating concept in someone's mind that will make you think a certain way.

- Stereotypes (automatic classification

6

Attitudes

Psychological tendencies towards liking/disliking or favoring/unfavoring.

ABC's of attitudes

- Affect(emotion), Behavior, Cognition

7

What are the two types of attitudes?

Explicit - aware of (things that can be reported)

Implicit - not aware of (getting nervous for unknown reasons. May say that they like a certain race or group of people and then get nervous around them)

8

Measurements of attitude

Implicit Association Test (reaction times) and the Evaluative Priming Task